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Product Campaigns

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Product Campaigns

27 Different Campaign / Promotion Options

In ShopPHP v5.x and later versions, the different types of campaigns you can offer to your customers to increase sales are as shown on the product detail page.

In ShopPHP v5.x and later versions, the different campaign types you can offer to your customers to increase sales are as follows.

1. Product Discounts Based on Date Range
From the Admin Panel > Products > Product Promotions > "Bulk Discount Definition", you can define a %n discount for selected categories/brands between dates X-Y. This definition does not physically change the product prices in the database and can be canceled anytime.

2. Single Cross Promotion
From Admin Panel > Products > Product Promotions > "Cross Promotion", you can offer another product with a %n discount linked to the main product when one product is added to the cart.
Example: Buy pants, get belts at 10% off.

3. Multiple Cross Promotion
From Admin Panel > Products > Product Promotions > "Multiple Cross Promotion", you can offer another product at a %n discount or for free when multiple products are added to the cart.
Example: Buy at least 3 Multivitamins + at least 4 Energy Drinks, get 2 Protein Powder products at 10% off or as a gift.

4. Free Products Together
From Admin Panel > Products > Product Promotions > "Free Product Management", you can offer one of X-Y-Z products for free before a certain product is added to the cart. (If you use a custom template, this mode selection macro must be added in the template product display file.)
Example: Buy a Sony PS4, get Fifa 2016 for free.

5. Instant Discount Based on Cart Total
From Admin Panel > Checkout > "Promotion Codes", by selecting "Automatically Applied in Every Cart" and entering the "Minimum Purchase Amount", the promotion can be automatically activated in every cart.
Example: 10% discount automatically applied for orders over 50 TL, or 10% discount automatically applied for orders over 100 TL in the pants category.

6. Instant Discount Based on Cart Quantity
From Admin Panel > Checkout > "Promotion Codes", by selecting "Automatically Applied in Every Cart" and entering the "Minimum Number of Products in Cart", the promotion can be automatically activated in every cart.
Example: 10% discount after the 3rd product in the cart.

7. Discounted Products Based on Cart Contents
From Admin Panel > Products > Product Promotions > "Cart Discounts", you can set the cheapest product from categories/brands X-Y-Z to have a %L discount or be free if the cart contains N products.
Example: Buy 3 products from Clothing > Shirts, the cheapest product in the cart is 50% off.

8. Free Cheapest Product Based on Quantity in Cart
From Admin Panel > Settings > "Cart Settings", using "Cheapest Product Free Campaign", the cheapest product is offered for free if X items are purchased in the cart.
Example: Buy 3 or more items, get the cheapest one for free.

9. Category Promotion Definition
From Admin Panel > Products > Product Promotions > "Category Promotion", offer %X discount or X TL discount if at least one product is purchased from categories X-Y-Z. The discount applies only to products in these categories.
Example: Buy products from both Pants and Shirts categories, get 10% off.

10. Free Shipping Definition
From Admin Panel > Settings > "Cart Settings", you can define a "Free Shipping Limit" to offer free shipping for orders above X TL.
Example: Free shipping for orders over 100 TL.

11. Quantity Discount Definition
From Admin Panel > Products > Product Promotions > "Quantity Discounts", you can set a %N discount for X product when 3 or more are ordered.
Example: Cartridge Toner 100 TL. Buy 3 or more, get 20% off, pay 80 TL.

12. Free Product Quantity Definition
From Admin Panel > Products > "Product Management", using the "X,Y Quantity Free Campaign" entry, you can give Y free items to users who purchase above a certain quantity.
Example: HP Black Cartridge, buy 5 or more, get 2 free.

13. Installment Definition at Cash Price
From Admin Panel > Products > "Product Management", using the "Installment at Cash Price Campaign", you can offer installment payment at the cash price. All products in the cart must be part of this campaign. The smallest installment in the cart is applied.
Example: Sony Playstation 4 PRO, pay in 9 installments at cash price.

14. Product Bundles
From Admin Panel > Products > "Product Bundles", offer X-Y-Z products together at a %n discount. (From v4.6, quantity support for bundle products was added.)
Example: TV, Sony PS4, and Fifa 2016 total 3,000 TL. Buy as a bundle, pay 2,700 TL.

15. Assign Points to Orders
From Admin Panel > Settings > "Points Settings", activate points usage and assign X points for orders, new registrations, and product reviews.
Example: Earn 10% points for orders over 50 TL, usable in first order over 100 TL. Minimum 150 points required to use.

16. Promotional Products
From Admin Panel > Products > "Product Management", mark products as promotional. These can be added to the cart (max 1 per order optionally) if the minimum cart total is reached.
Example: X-Y-Z products for 1 TL each, minimum cart total 200 TL. Max 1 promotional product in cart.

17. Define Promotion Codes
From Admin Panel > Checkout > "Promotion Codes", define promotion codes globally or by category/products/cart total, with optional expiration dates. Codes can be automatically included in e-newsletters.

18. Instant Promotion Offer
From Admin Panel > Advertising > "Promotion Offer Settings", automatically offer a %n or X TL promotion code to a user browsing the site for X time. Single-use code is generated instantly.

19. Automatic Points Assignment
From Admin Panel > Advertising > "Campaign Points Management", automatically assign n points to users registering via a specific URL during X-Y dates.
Example: https:///?campaign=WELCOME-NEWYEAR

20. Discount by Email Domain
From Admin Panel > Products > Product Promotions > "Bulk Discount Management", define a %n discount for selected categories/brands for users with specific email domains between X-Y dates.
Example: Users with @garanti.com.tr emails get 20% off stationery products.

21. Brand Promotion (v4.3+)
From Admin Panel > Brands > "Brand Management", offer Y products for free if users place orders above a minimum N TL for a specific brand.
Example: Sony brand, orders over 100 TL get a DVD Box Set free.

22. Combined Promotion
From Admin Panel > Products > Product Promotions > "Combined Promotion", offer selected products with a %n or fixed discount. All products must be in the cart for the discount to apply.
Example: Buy combined shirt, pants, and shoes, get 200 TL off.

23. Promotion Wheel
From Admin Panel > Advertising > "Promotion Wheel", offer users who spend X TL a random Y TL or %n discount code for their next purchase.
Example: After spending X TL, users can use one of the promotion codes defined in the Promotion Wheel for their next purchase above a minimum amount.

24. Automatic Product Addition to Cart
Available in v4.8+. If a product has both "Minimum Cart Total" and "Promotional Product" defined, the product is automatically and freely added to the cart when the order total is reached. If multiple promotional products match, the product with the highest minimum order total is added. Lower-value promotional products are removed.
Example: If cart total exceeds 1,000 TL, add the Pendant Necklace automatically and free.

25. Automatic Promotion Code After Purchase
Available in v4.x+. From Checkout > Automatic Promotion, set a minimum order total to automatically send a promo code via email for the next order. You can limit this to specific brands/categories.
Example: Orders over 100 TL in electronics receive a promo code worth 10% of the purchase via email.

26. First Purchase Special Discount
Available in v4.99+. From Checkout > Promotion, click "Add New" and check "Automatically Added on First Purchase". You can also set minimum order limits and expiration date.
Example: First-time members, orders over 100 TL, get 10% off.

27. First Purchase Free Shipping
Available in v4.99+. From Settings > Cart Settings > Shipping, set default free shipping and separate free shipping limit for first purchase.
Example: Free shipping over 150 TL; first-time member orders over 100 TL, free shipping.

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